Project: Zest Festival
Client: Jersey Hospitality Association
We were asked to devise a name and design a brand for a fresh new festival to celebrate Jersey’s diverse, unique and outstanding hospitality industry. It needed to showcase not only the incredible variety and quality of hospitality businesses on the island, but also the talent and skills which make this such a vibrant industry.
We proposed the name Zest and designed a striking brand that would help to establish the event as ‘the’ event for Jersey’s hospitality industry. We chose bright, fresh imagery and used product photography to reflect the vibrancy of the industry and the abundance of local produce. As well creating a suite of brand assets to be used on promotional material, we also did a 3D animation for use on the website and social media channels.