Project: Bath Street Redevelopment
Client: C Le Masurier Ltd
Deliverables: PR, Design and Video
As part of the PR for an exciting new development that Le Masurier is proposing for the outskirts of St Helier, in partnership with Premier Inn, we were asked to organise and host a media launch and a public exhibition to garner support for the proposed redevelopment in a run-down part of town.
Working with key stakeholders including the developer, hotel chain, architect and estate agent, we formulated a plan and hosted a professional exhibition to communicate all the positives the proposed development would bring to the area and the island’s economy and also to address some of the potential obstacles that might inhibit the planning application’s success.